The deliverability field guide
- By
- Daniel de Vries
- Published
On this page
At a glance
- This page introduces a downloadable guide, not the full procedure.
- Deliverability involves data hygiene and configuration.
- The guide covers prevention, monitoring, and recovery.
Verify the sending inputs
Review contact verification and bounce risks.
Protect and authenticate
Separate domains and configure SPF, DKIM, and DMARC.
Monitor and recover
Use warm-up discipline and routine health checks.
Qualitative deliverability diagram: Verify the sending inputs: Review contact verification and bounce risks.. Protect and authenticate: Separate domains and configure SPF, DKIM, and DMARC.. Monitor and recover: Use warm-up discipline and routine health checks.
How to keep your domain out of spam. The complete playbook for B2B sales teams: domain setup, authentication, warm-up, monitoring, and what to do when you are already in the spam folder.
Get the free guide14 pages. No fluff. Built from the system we run for our clients every day.
What’s inside the Field Guide
A message nobody received looks exactly like a message nobody answered. This guide covers the part of outbound your reply data never shows you.
Deliverability is a data problem first
Bounce thresholds, spam traps, and the verification workflow that stops you burning your domain before setup even matters.
Protect your main domain
Why outreach never runs on your business domain, and how to set up separate sending domains that can scale safely.
SPF, DKIM, and DMARC without the jargon
The three DNS records that prove you are legitimate, plus the 2024 Google and Yahoo requirements that made them mandatory.
Warm-up and volume discipline
How fast a new domain can ramp, what a safe daily volume looks like, and why consistency beats bursts every time.
Test, monitor, and catch problems early
A 15-minute weekly routine, the exact metrics to watch, and the thresholds that tell you when to act.
The recovery playbook
Already in spam? The five-step sequence to diagnose, repair, and rebuild a damaged domain, and when to retire it instead.
Who this is for
Written for commercial leaders at B2B companies who run, or are about to run, cold email outreach at scale.
- Your open rates dropped and nobody can explain why
- You are launching outbound and want the setup right the first time
- Your team sends from the main company domain (stop, then read this)
- You suspect a chunk of your outreach never reaches the inbox
Get the guide. Fix the leak.
No form, no email required. Download the guide, run the checklist, and if you want the whole system handled for you, book a call.
Download the free guide
14 pages, PDF. Free, direct download.
Download the guide (PDF)Prefer it done for you? Schedule a Discovery Call and we will review your current setup together.